DPC publishes 2024 Annual Report

Ireland’s Data Protection Commission (DPC) officially launched its Annual Report for 2024 and, for the first time, published the results of an independent Public Attitudes Survey.

The report highlights that the DPC issued 11 finalised inquiry decisions last year, imposing administrative fines totaling €652 million.

Major penalties included a €310 million fine on LinkedIn for unlawful behavioural advertising and a €251 million fine on Meta Platforms Ireland over user-token breaches. In each case, corrective measures and reprimands accompanied the sanctions, underscoring the Commission’s dual focus on remediation and deterrence.

On the complaints front, the DPC received 11,091 new cases from individuals in 2024—concluding 10,510 of them—and advanced 2,673 through formal complaint-handling. As the EU/EEA Lead Supervisory Authority, it also concluded 145 cross-border complaints (82 percent of all cases since 2018). Meanwhile, valid data-breach notifications rose by 11 percent to 7,781, with 81 percent resolved by year end; half of these breaches stemmed from misdirected correspondence.

Beyond enforcement, the DPC provided observations on 56 proposed pieces of legislation and took a leading role in shaping Europe-wide guidance for AI model development—requesting a statutory opinion from the European Data Protection Board on personal data use in AI training. It also closed 146 electronic direct-marketing investigations, prosecuting eight companies for unsolicited communications and securing charitable contributions of €9,725 in lieu of fines. The accompanying Public Attitudes Survey revealed that 77 percent of respondents worry about children’s data online, 61 percent about AI, and 70 percent express trust in the DPC’s ability to protect their personal data.

Download the Annual Report

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